Achieving $200 Cost Per Conversion and Securing 15+ Conversions Per Month
Hushtec was facing a significant challenge with their AdWords campaign. Despite a monthly AdSpend of $5000, they were only generating 3 conversions per month. The campaign lacked proper optimization and strategic focus, leading to a high amount of wasted budget and minimal return on investment.
To tackle this issue, we conducted a thorough audit of Hushtec’s existing AdWords campaign and identified key areas for improvement. We completely rebuilt the campaign structure, focusing on precision targeting and keyword optimization. By regularly adding negative keywords and refining ad placements, we eliminated wasteful spend. Additionally, we set up comprehensive conversion tracking, including form submissions and phone calls, to accurately measure campaign performance. Our team dedicated consistent effort to ongoing optimization, ensuring the campaign was always aligned with Hushtec’s business objectives.
The results were outstanding. With the same $5000 AdSpend, Hushtec saw a dramatic increase in performance, achieving over 30 conversions per month. Our meticulous campaign management and strategic optimizations transformed the inefficient spend into a highly effective investment, driving significant growth and valuable leads for Hushtec.
Upon partnering with IdeaX, Hushtec’s AdWords campaign was meticulously overhauled. We identified key areas of waste and inefficiency, rebuilding the campaign from the ground up. Our focus was on precision targeting and keyword optimization. By implementing a robust negative keyword strategy and refining ad placements, we significantly reduced wasteful spend and ensured that the campaign targeted high-intent searches.
We set up detailed conversion tracking for form submissions and phone calls, providing an accurate measure of the campaign’s performance. This allowed us to gain deeper insights into what was driving conversions and what needed further adjustment. Our team dedicated consistent effort to ongoing optimization, ensuring that Hushtec’s AdWords campaign was always aligned with their business objectives and continuously improving.
The results were outstanding. With the same $5000 AdSpend, Hushtec saw a dramatic increase in performance, achieving over 30 conversions per month. Our strategic optimizations and diligent campaign management transformed previously inefficient spending into a highly effective investment. This remarkable growth in conversions drove significant increases in valuable leads and business growth for Hushtec, underscoring the success of our partnership and AdWords management approach.
AdWords Performance Comparison Before and After IdeaX Management
Our AdWords management journey begins with an in-depth Discovery Session with the client. During this session, we:
Understand Business Goals: We take the time to learn about your business objectives, target audience, and key performance indicators (KPIs).
Audit Current Campaigns: We review your existing AdWords campaigns to identify strengths, weaknesses, and opportunities for improvement.
Set Clear Objectives: Together, we establish clear, measurable goals for the AdWords campaign, ensuring alignment with your overall business strategy.
With a clear understanding of your business and objectives, we move on to developing a strategic AdWords campaign. This involves:
Keyword Research and Selection: We conduct thorough keyword research to identify high-performing keywords and negative keywords to optimize your budget.
Ad Creation and Optimization: We craft compelling ad copy and design to attract and engage your target audience. Our team also ensures that landing pages are optimized for conversions.
Setup and Configuration: We set up detailed tracking for conversions, including phone calls and form submissions, to measure the effectiveness of the campaign accurately.
Once the campaign is live, our work is far from over. We ensure ongoing success through:
Regular Monitoring and Adjustments: We continuously monitor the campaign’s performance, making real-time adjustments to bids, keywords, and ad placements to maximize ROI.
Detailed Reporting: We provide transparent and comprehensive reports that highlight key metrics, insights, and areas for further improvement.
Client Collaboration: We maintain regular communication with you, holding monthly review meetings to discuss progress, share insights, and refine strategies to ensure continuous growth and improvement.